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NARB Panel Recommends Valvoline Alter Guarantee Claims

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    NARB Panel Recommends Valvoline Alter Guarantee Claims

    A National Advertising Review Board (NARB) panel has recommended that Ashland Inc. discontinue two advertising claims for Valvoline motor oil, including claims that Ashland offers the industry’s first and/or only engine guarantee and that only Valvoline guarantees engines for up to 300,000 miles. The claims were initially challenged by Pennzoil-Quaker ...(429 words)


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